Baskin Robbins

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Do you believe there is something special about a visit to the neighborhood ice cream shop?

Franchise Process
Take a playful look at the path to becoming a franchisee.

Core Values
Our people (and ice cream) make us great. See the core values we share.

Would you like to create a successful community gathering spot where people come to share good times and memorable treats? If the answer is an unequivocal “Yes,” then a Baskin-Robbins ice cream shop may be in your future.

Candidate Profile
Baskin-Robbins franchisees have the following traits:

•	The desire—and resources—to be selected to be a franchisee
•	Readiness to build your business vs. merely working in your store
•	The drive to maintain operations excellence
•	Ability to create and manage a team that effectively recruits, trains, retains, and motivates people
•	A strong desire to build incremental income through constructing and operating your franchise
•	Passion and leadership skills for delivering a superlative customer experience while maintaining a dedication to Baskin-Robbins' core values of Honesty, Transparency, Humility, Integrity, Respect, Fairness, and Responsibility
•	An understanding of the local "culture" including a commitment to being part of the community and not just a business
•	A love of making people smile while having fun in the process

Financial Requirements
In addition to these criteria, all prospective franchisees must meet Baskin-Robbins minimum financial requirements, usually a net worth of $250,000 and liquid assets of $125,000 for a new unit and the requirement could be higher or lower for existing units.